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In this post, we will check out the top 10 best long tail keyword research tools in 2023.
Long tail keywords are specific and longer phrases that users search for on search engines. They have been gaining importance over the years due to their higher conversion rates and lower competition.
However, finding the right long tail keywords can be a challenging task, especially for beginners.
Fortunately, there are several keyword research tools available in the market that can help you find the best long tail keywords for your website.
These tools use various algorithms and data sources to generate a list of relevant long tail keywords that you can use to optimize your website’s content.
In this article, we will discuss the top 10 best long tail keyword research tools for 2023 that you can use to improve your SEO strategy.
These tools are chosen based on their effectiveness, ease of use, and features offered. Whether you are a beginner or an experienced SEO professional, these tools can help you find the right long tail keywords to drive more traffic and improve your website’s ranking on search engines.
Table of contents
How to Identify Long-Tail Keywords
Long-tail keywords are specific phrases or search queries that consist of more than three words. These keywords are often used by search engine users who are looking for very specific information or products.
Unlike short-tail keywords, which are usually generic and have a high search volume, long-tail keywords are more targeted and have a lower search volume.
However, they are also easier to rank for in search engine results pages (SERPs) and can attract more qualified traffic to your website.
One of the most effective ways to identify long-tail keywords is to conduct keyword research using various online tools such as Google Keyword Planner, SEMrush, or Ahrefs.
These tools can help you find relevant long-tail keywords based on your business niche or industry. You can enter a short-tail keyword or phrase related to your business, and the tool will generate a list of long-tail keywords that people use to search for similar topics.
Another way to find long-tail keywords is to analyze your website’s search queries. Google Search Console is a free tool that provides insights into the search queries that users type to find your website.
By analyzing this data, you can identify the long-tail keywords that are driving traffic to your site. You can also identify keywords that are not currently ranking well and optimize your content to improve their rankings.
It’s also a good idea to monitor your competitors’ websites and analyze their content to identify long-tail keywords that they are using. You can use tools like SEMrush or Ahrefs to view your competitor’s top-ranking pages and the keywords they are using to rank for those pages.
This can give you ideas for creating new content and optimizing your existing content for long-tail keywords that your competitors are not targeting.
Finally, you can use social media to identify long-tail keywords that your target audience is using. Social media platforms like Twitter and Facebook allow you to monitor conversations and see what people are talking about in real-time. By analyzing these conversations, you can identify long-tail keywords that are relevant to your business and create content that addresses the needs of your target audience.
In summary, identifying long-tail keywords requires a combination of keyword research tools, website analytics, competitor analysis, and social media monitoring.
By using these methods, you can uncover specific phrases and search queries that your target audience is using to find information related to your business.
By optimizing your content for these long-tail keywords, you can improve your website’s visibility in search engine results pages and attract more qualified traffic to your site.
10 Best Long Tail Keyword Research Tools 2023
SEMRush is an SEO, marketing, and analytics research suite. When it comes to SEO, it enables you to look up what keywords your competitors are using, deduce their rankings, and find new search terms, among many other features.
One of the ways you can use SEMRush is by using its Keyword Magic Tool to find long-tail keywords related to your chosen keyword.
To get started, you’ll need to sign up for a free SEMRush account. Once you’re logged in, navigate to the Keyword Analytics > Keyword Magic Tool page and enter your chosen keyword or phrase.
After you initiate the search, SEMRush will return a list of related keywords that you can target in your content.
These long-tail keywords will be more specific and less competitive than your initial keyword, which can make them easier to rank for in search engine results pages.
The Keyword Magic Tool also provides useful metrics such as search volume, keyword difficulty, and cost-per-click (CPC) data, which can help you decide which long-tail keywords to target in your content.
You can also filter the results by various parameters, such as the number of words in the keyword or its competitiveness.
Overall, SEMRush is an excellent tool for identifying long-tail keywords that can help improve your website’s visibility in search engine results pages.
By targeting these specific search queries in your content, you can attract more qualified traffic to your site and increase your chances of ranking higher in search engine results pages.
This is my favorite SEO tool, the one I use most often in my business. You can use Semrush for free with limitations or switch to a starter plan which starts at $119.95/month.
2 KW Finder
KWFinder is a fully-free long tail keyword research tool. Similar to the other keyword tools, this one also highlights the keyword suggestions, their trends, and the number of searches, CPC, & difficulty level.
An important feature of this tool is that it provides keyword suggestions that are not only singular but also long-tail keywords.
The data generated by the tool is excellent and can be used as a primary metric or used as a secondary metric to help you figure out the right keywords to target.
KWFinder is a relatively new tool in the market of long-tail keyword tools. However, it has exceptional features and functionalities that give it an edge over all the other new keyword research tools.
You can also automatically import a list of keywords from a spreadsheet. KWFinder is easy to use and has a ton of value for those who are serious about keyword research.
Ahrefs is another fantastic tool you can use to rank well in search engines. With Ahrefs, you get access to tools that help to research your competitors, monitor your niche, and grow your search traffic.
You can also find data about your competitors’ backlinks, link popularity, and domain authority. There’s an Ahrefs app for Chrome, Safari, and Firefox that gives you insight into how your competitors are ranking on Google and other search engines, which gives you a leg up on where to spend your time optimizing.
You can easily find out which keywords are generating the most traffic, which keywords people are using to find your content, and your competitors’ backlink profiles to see where they’re getting their links.
4 Answer The Public
Answer the Public is a free tool that allows you to peek up search engine recommendations for any keywords you enter.
For each keyword you glance for, it’ll show you what questions people are asking about it. For example, if you search for “Catholicism”, Answer the Public will show you what people are asking about the religion, but also what people are asking about its teachings on marriage, abortion, birth control, and other topics.
By analyzing these questions, you can identify long-tail keywords that will help you target a specific audience. This can help you attract more targeted traffic to your site and improve your chances of ranking higher in search engine results pages.
Overall, Answer the Public is a useful tool for identifying long-tail keywords based on the questions people ask in search engines.
By leveraging these specific search queries in your content, you can improve your website’s visibility and attract more qualified traffic to your site.
Moz provides you with an excellent interface to make keyword discovery easy. It will show you both numeric and pictorial representations of a keyword’s monthly search volume, and lets you dig down to keyword-specific data and see more metrics.
You can also highlight or reorder search terms on the Moz homepage for easier ordering. With the insights Moz can share, you’ll have a better understanding of how your keywords are performing, and you can use that knowledge to make better, more informed decisions.
The keyword’s opportunity for ranking, priority, and difficulty. This will help you determine which keywords are worth investing in and which can be delayed until later.
It’ll also show you the big picture — how you as a company, as a brand, and as an individual are doing as a whole. This will help you know where to focus your efforts and which keywords to prioritize.
WordTracker is a great tool for in-depth keyword research and can help you generate a large number of competitive long-tail keywords.
However, if you are new to SEO and want a simpler option, then perhaps starting with the free version of WordTracker is a better idea.
WordTracker offers a 7-day free trial to test out the tool and have access to long tail keywords. This is a good option if you want to understand the basics of SEO and build a small list of long-tail keywords.
To use WordTracker, you simply enter your chosen keyword or phrase, and the tool will return a long list of related terms along with various metrics, such as search volume, competition for PPC campaigns, and cost-per-click (CPC) rating. You can also compare the results with suggestions from WordTracker.
However, the free version of WordTracker has limitations. To unlock more features and get unlimited searches, you’ll need to upgrade to a paid plan.
Despite these limitations, WordTracker can still be a useful tool for identifying long-tail keywords that can help you target a specific audience.
By analyzing the search volume and competition data, you can determine which long-tail keywords are worth targeting in your content and optimize it accordingly.
Ubersuggest is a prevalent free Keyword research tool. It helps you in searching for the best keywords for your website.
When you enter your keyword or phrase, Ubersuggest will analyze the data and provide you with information on the search volume and competitiveness of the phrase.
Additionally, Ubersuggest will provide an estimate of how likely you are to rank in the top 20 for your preferred keyword.
In the “Keyword Ideas” section, Ubersuggest will list some of the most prominent terms related to your search term while showing their volume in any given month. This information can help you identify long-tail keywords that are worth targeting in your content.
Finally, Ubersuggest will even show you a list of existing articles related to your keyword and how they perform.
This data can help you determine what topics and strategies are already working in your niche, and how you can improve your own content to stand out from the competition.
Overall, Ubersuggest is a useful tool for identifying long-tail keywords and getting a better understanding of the competition in your niche.
By leveraging this information, you can create content that is more targeted, relevant, and effective in attracting qualified traffic to your site. Ubersuggest is number 7 in our list of 10 best long tail keyword research tools in 2023.
8 Keywords Everywhere
Keywords Everywhere are very distinct from the long-tail keyword generator tools we’ve showcased so far. It’s a browser extension that’s available for Chrome and Safari.
While there is a free version of the extension, there is also a premium version that provides more in-depth data.
The free version of Keywords Everywhere shows you the related keywords and search data every time you run a Google search.
This information can be helpful for discovering long-tail keywords that you may want to target in your content. However, the free version does not provide search volume and competition data.
To access these additional features, you’ll need to upgrade to the premium version of the extension. The premium version provides access to search volume and competition data pulled from Keyword Planner.
The pricing for the premium version is pay-as-you-go, with 100,000 credits available for just $10.
Overall, Keywords Everywhere is a useful tool for quickly and easily identifying long-tail keywords while browsing Google search results.
Whether you’re using the free or premium version of the extension, it can be a valuable resource for improving your SEO and driving more traffic to your site.
Another free tool, KeywordTool.io is ideal for forging ideas for long-tail keywords. It’s free to use and gives you a ton of information about what keywords you should be targeting.
You enter your keywords and optionally your desired number of words, and receive back keywords and description ideas. This is a super-useful tool.
I’ve used this site for years to find new ways to stimulate my interest and target audiences. I’ve been using it for years because it’s one of the only places I’ve found that provides both inspiration and profitable ideas.
10 Google Trends
Google Trends is not exactly a long-tail keyword generator. However, if you learn how to utilize the tool, you’ll discover it’s a strong way to find keyword suggestions based on what people are peeking for with Google.
While not a traditional long-tail keyword generator, Google Trends can still be a powerful tool for finding keyword suggestions.
By analyzing interest over time, you can predict when to launch your new long-tail keyword strategy. Additionally, Google Trends shows related topics and searches for your query, allowing you to see what else your target audience is looking for.
To get the best results, focus on long tail keywords with rising search intent, and correlate this data with tools such as Keyword Planner or SEMRush to get search volume. Google Trends is number 10 in our list of 10 best long tail keyword research tools in 2023.
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