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In this post, we will check out the top 10 best email marketing tools for small businesses.
Email is one of the most effective marketing tools in the market. Missing this marketing tool is not a good idea for publishers and owners of sites.
If you’re the boss of a small business, you probably have a lot on your plate. You work long hours, go to networking events, and keep an eye on the competition.
You don’t have time to spend hours manually entering email addresses or managing your analytics reports.
That’s why it’s so important for every small business owner to leverage the power of email marketing tools—they can help automate some of your best-performing marketing campaigns and save you time in other areas.
In this post, we’ll look at ten different email marketing tools for small businesses that can help streamline your operations and make things easier down the road (and
It can propel engagement, create relationships, and produce a higher ROI than any other marketing tool available in the market.
So if you really looking for email marketing tools then this article is just for you. Whether you’re just wanted to start a campaign or you already have a large audience, getting the hands-on best email marketing tool is very necessary for the success of your business.
So if you need an email marketing tool that’s easy to use, inexpensive, and useful, then go through this article for hands-on it.
According to stats, email still continues to be the leading channel for content marketing for all businesses. So now without further delay let’s go ahead and check out the top 10 best email marketing tools for small businesses.
10 Best Email Marketing Tools For Small Businesses
Sendinblue is one of the most popular and recommended email marketing tools on the market. the tool has everything needed to launch successful email campaigns.
The best part of Sendinblue is its forever free plan which is suitable for everyone who wants to start their email campaigns.
You can send up to 300 emails per day that too free of cost. Sendinblue is without a doubt one of the most popular email marketing tools available in the market.
Sendinblue is packed with all the features needed to have successful email campaigns. The platform also has a ton of templates with a built-in CRM.
Sendinblue also has machine learning capability which allows you to send emails at the most suitable time to maximize engagement.
It also has statistics with crucial reports that deliver metrics like open rates, click-through rates, and heat maps. The tool also comes with its email automation workflows.
You can start with the free plan which is good if you are just starting out. The other three plans available are Lite, Premium, and Enterprise which have some added functionalities.
2 Constant Contact
It’s just impossible not to mention Constant Contact when we talk about email marketing. If you wanted to get into email marketing then Contact Contact is just for you.
The platform comes with a drag and drops email builder which is super easy to start with. You can play with the text and images to create the best email format for your campaigns.
Constant Contact also provides a ton of mobile-optimized email templates which makes the user experience more compelling.
You can grow your customer list quickly with landing pages, SMS, and more.
Constant Contact has an intuitive dashboard that authorizes you to stalk the progress of every email campaign.
You’ll be able to track the open rates to click-through rates, as well as info for each individual subscriber.
Automation is one of the added benefits of Constant Contact. The Pricing has two modules:- Core plan starts at $9.99/month and the Plus plan comes at $45/month.
MailerLite is one of the top 5 email marketing tools available in the market. It’s not wrong to say that Mailerlite has some of the cheapest plans in the market.
Mailerlite is a good email marketing tool for small business owners who want to send transactional emails, such as auto-response emails and welcome messages.
Mailerlite also has an option that allows you to send newsletters, which makes it a good choice if you want to build your brand through email newsletters.
The platform has some top-notch functionalities which include automation, sign-up forms, landing pages, pop-ups, newsletters, and surveys.
The platform comes with a concise dashboard and a drag-and-drop editor, which makes it effortless for anyone to design a beautiful high converting message.
With Mailerlite you can also Segment your subscribers to improve personalization and optimize your campaigns with added features like A/B testing.
So if you are looking for an inexpensive email marketing tool then straight go to Mailerlite. It’s only $9 a month for an unlimited monthly email to 1,000 contacts.
ActiveCamapaign is another top email marketing tool commonly used by tons of businesses. Trustradius rated ActiveCamapign top in five categories.
If you’re looking for a full-featured email marketing platform that is easy to use and has a great user interface, ActiveCampaign is the best choice.
Businesses who want to market to their customers through email will find ActiveCampaign very useful.
ActiveCampaign is surely one of the top and most active email marketing tools in the market. The platform provides world-class features and solutions which every business needed to scale.
With ActiveCampaign you can start sending subscribed users the welcome email Likewise, you can also schedule your emails for a particular date, and that too without any hassle.
ActiveCampaign also integrates with 870+ apps, you can bind with the tools that make the most sense for your business.
The platform is impressively instinctive and more effortless to use than some tools in the market.
ActiveCampaign Lite Plan starts at $29 per month, Plus Plan will cost $49 per month, the Professional plan will cost $149 per month, and all the plans are billed yearly.
HubSpot is the one-stop destination when it comes to marketing automation. Their email marketing solution is sure to look for and has every tool for a successful business.
Hubspot is a comprehensive marketing platform with tools for email marketing, social media, lead generation, web analytics, and more.
If you have a large marketing budget and want to set up your entire digital strategy in one place without having to switch between multiple tools or hire additional staff members, then Hubspot might be right for you.
Hubspot’s tool lets you quickly and efficiently create, personalize, and optimize your emails without any further hassle.
If you are really looking for automation functionalities then never look further than Hubspot.
Hubspot has a ton of email templates that cater to your particular needs and campaign type. The drag and drop functionalities help you create great emails for your campaign.
You can also personalize your content based on the device and geographic location and A/B tests your content which makes your campaigns more valuable.
The pricing stars with $45/month for 1000 contact, $800/month for 2000 contact, $3200/month for 10000 contacts.
Omnisend is one of the top platforms when it comes to email marketing. All templates provided by Omnisend are customizable.
They offer a set of marketing tools that is quite good to excel your business at scale. Some of the feature includes marketing automation, web push notifications, segmentation, pop up, and forms.
Omnisend has a solid set of templates that are designed to opt-in visitors and drive sales. You can also segment your audiences based on campaign activity and shopping behavior.
That means you’ll be able to target precisely the customer you require for your product or services.
They have pre-built automation that causes revenue in an easy manner. From welcome and cart recovery to post-purchase campaigns, you can do a lot more with Omnisend.
The free plan available in Omnisend is very limited with 250 contacts, you can scale with $16/month and $99/month Pro plan according to your needs.
GetResponse is one tool for multiple solutions. The tool can do more than that email marketing. The platform has some diverse features to grow your business.
The features incuses are email marketing, autoresponders, lead magnet funnel, landing pages, sign-up forms, and web push notifications.
GetResponse gives you the ability to create HTML email templates and send bulk emails directly from the platform.
Another feature that’s great for anyone who needs help managing their campaigns is GetResponse’s analytics dashboard which provides detailed information on open rates, click-throughs, and unsubscribes so you can learn which messages work best with your audience.
With these tools, you’ll be able to collect tons of leads and turn them into returning customers.
One of the standout features of GetResponse is Autofunnel which enables you to create funnels for leads and more.
With the help of refined segmentation, you can optimize your campaign performance by guiding you to the actionable senses.
Pricing of GetResponse starts at $15.58/Month, $48.38/month for Plus, $97.58/month for professionals.
In ConvertKit you can easily design and send marketing emails that cater to every audience to subscribing to your posts.
Another benefit of using Convertkit is scheduling your campaigns for a particular date and time.
For those who want to create automated email funnels at a reasonable price, ConvertKit is the top option for them.
ConvertKit is surely the go-to marketing tool for creators that allows you to grow and monetize your audience with comfort.
ConvertKit has a ton of third-party direct integrations that helps you scale your business easily.
AWeber is still one of the best and top 10 tools in the market. The service you got from Aweber is great and truly expensive for any kind of business. An AWeber pricing list is really good and great if you are just starting out.
One of the best benefits of using Aweber is that its top features are available in every plan. Pricing is based on the number of subscribers you need for your campaigns.
Aweber can be used by beginners because it’s user-friendly, easy to understand, and comes with features such as autoresponders and social media integrations.
Aweber Provides an easy drag-and-drop builder with pre-made templates, to create the best email formats for your campaigns.
You will also get progressive reports and analytics, which can be used to understand click-through rates and open rates. The platform also integrates with the other top apps which include WordPress, PayPal, elementor, Wix, and Google Analytics.
The free plan of Aweber is limited and the premium plan starts at $19.33 per month which is billed yearly.
Drip is one of the fastest-growing email marketing tools. It’s a CRM that delivers email marketing capabilities to the customers.
If you are looking for creating high-converting emails and getting automation rolling, Drip is like a swiss army knife for email marketing.
When you sign up for Drip, your dashboard will give you access to all of your campaigns in one place.
Here, you can see how many subscribers there are, as well as how many people have opened and clicked on your emails over time; this data is really helpful when determining how effective your campaigns are (and whether or not they need changes).
You can also segment your visitors and lets you target users who abandoned their carts.
With the features like capabilities, effective segmentation, and precise analytics, Drip is surely the platform to go for if you want to succeed with email marketing.
Drip provides pay as you go plan, starting at $39/month.
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